Magento is without question one of the most popular eCommerce platforms around, and thousands upon thousands of businesses use their solutions, including many famous brands. But it isn’t necessarily suitable for everyone, unless you have very specific needs that require the Magento platform it is wise to weigh up other options. This is particularly true if you are looking for a simpler, lower cost solution that doesn’t require complex integration with other systems.
In this article we’ll look at some of the Magento alternatives.
There are a vast array of eCommerce platforms available today, each seeking to offer slightly different functionality or performance. However in reality, there are only really a handful of platforms that power the majority of online shops:
- Shopify – One of the best known shopping platforms, Shopify offers a range of all-in-one eCommerce solutions to help you start selling your products online. Packages start at as little as $29 per month for Shopify Basic, and at the other end of the scale they offer full enterprise support packages.
- WooCommerce – The WooCommerce plugin is simple and easy to install on WordPress sites and offers a familiar interface to manage products. There are a wide range of extensions and customisations available which enable businesses to add new functionality as they grow.
- OpenCart – OpenCart offers extensive functionality for businesses with more complex requirements, but perhaps not the budget for Magento.
WooCommerce – The natural starting point?
We tend to recommend WooCommerce to our clients who are willing to give up some of the features and functionality of Magento for a cheaper alternative. For customers that are already running a WordPress site, installation is quick and easy, therefore making it a great fit for anyone looking to launch their first online store.
The simple user interface is another factor that makes WooCommerce a great starting point for new eCommerce businesses. Once the business becomes more established and you requirements change, you can make the decision to add extensions, or switch to another platform like Magento.
For over a decade, AsOne has been helping businesses get online. We’ve worked with clients from a wide range of industries to launch their first eCommerce stores, and have partnered with them over the long term; through upgrades, redesigns, platform changes and other improvements.
We’ve built up a vast depth of knowledge of what works and what doesn’t in terms of eCommerce and take this expertise into every new client engagement.
This year we will be attending The Business Show at the Excel London on November the 14th and 15th. At the show our team of experts will be addressing all things eCommerce on stand 1514. We also have an exclusive show offer for you – if you meet us at the show and agree to commission a WordPress eCommerce solution before 2019 we will give you 1 years’ free hosting and warranty worth £1000! On top of the teams attendance our very own Digital Director Joel Rush will be talking show attendees through ‘The Right eCommerce Solution & How To Choose It’ on Wednesday in Seminar Hall 4 at 16:15. To find out more about the show and how to book your FREE tickets visit their website. See you at the show!