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Hospitality
Case Study

AsOne’s Influence on Hotel Xenia’s Branding in Marketing Materials

Hotel Xenia, always fully booked as part of a larger chain, sought AsOne’s expertise to edit digital designs and organise the printing of updated collateral that aligns with their branding. They aimed to fulfil client requests for fresh, modern materials and boost revenue, user engagement, and customer retention.

Goals

  • Increase user engagement
  • Align branding
  • Customer retention
  • Increase revenue

Client Overview

Situated in the heart of Kensington, Hotel Xenia occupies prime real estate in Central London. To solidify their brand presence, they turned to AsOne to edit digital designs and organise the printing of collateral, ensuring their website achieved a comparable prominence in the digital sphere.

Method

To accomplish these objectives, we embarked on an extensive digital overhaul initiative, concentrating on the following essential aspects:

  1. Flyers and Brochures: AsOne designed and printed high-quality flyers and brochures to promote the hotel’s services and special offers, targeting both local customers and tourists.
  2. Business Cards: Elegant and branded business cards were created for hotel staff, ensuring a professional and cohesive brand image.
  3. Website Content: AsOne revamped the website content to highlight MICE bookings and prominently feature the in-house restaurant, La Terrazza. This included optimising the site for user engagement and search engines.
  4. Signage: New signs were designed and produced to enhance the hotel’s visual appeal and guide guests effectively throughout the premises.

Toolbox

  • WordPress
  • Graphic Design
  • Printing and Signage  

Results

Updated digital designs to enhance customer loyalty and boost revenue

AsOne successfully fulfilled Hotel Xenia’s requests by creating modern and freshly designed collateral that perfectly aligned with the hotel’s current branding and aesthetic preferences. This meticulous attention to detail resulted in a significant increase in revenue for Hotel Xenia, as the updated collateral effectively attracted more customers and boosted bookings.

What does this mean for you?

Elevate your branding materials, increase revenue, and foster customer loyalty, inspired by our collaboration with Hotel Xenia. Interested?

Reach out today!

Contents

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