Between Martin and Chris from The Rug Retailer, a plan was devised on how best to use social media to increase awareness of The Rug Retailer. One of the ideas was to do monthly competitions to get people sharing his page with very little effort and for a lot less than paying for adverts.
Since starting the competitions, The Rug Retailers Facebook and Twitter accounts have shot up by thousands of likes, and his posts get thousands of shares on Facebook and Twitter.